Using Google Ads for Ecommerce and Service Businesses

|Jose Garcia

How E-commerce and Service Businesses Can Win with Google Ads

Google Ads puts your offer in front of people actively searching for it. For e-commerce and service businesses, this can mean fast results and measurable returns.

Pick the right campaign type

E-commerce stores often start with Shopping or Performance Max campaigns. Service businesses get strong results with Search campaigns targeting high-intent keywords.

Target keywords that show intent

  • buy scented candles online
  • shopify website design service
  • book google ads consultant
  • best ecommerce SEO agency

Write ads that match your audience’s goal

  • Include the main benefit
  • Add a call-to-action like “Shop Now” or “Book Today”
  • Highlight offers, fast delivery, or expertise

Track real results

For e-commerce, track purchases. For services, track bookings or enquiry form submissions. Always use Google Tag Assistant to verify tracking.

Need help running a campaign that works? Get a free strategy call from ShopBuild.